The first working meeting between the newly elected Chair of the ICC Ukraine Marketing and Advertising Commission and the leadership of the ICC World Commission took place

A working online meeting took place between Georgiana Degeratu, Chair of the World Commission on Marketing and Advertising of the International Chamber of Commerce (ICC), and Kateryna Lebiedieva, the newly elected Chair of the Marketing and Advertising Commission of ICC Ukraine.

The meeting was also joined by Oleksii Kozhanov, Secretary General of ICC Ukraine.

This was the first official meeting for Kateryna Lebiedieva in her role as Chair of the Ukrainian Commission. During the discussion, the parties addressed strategic priorities, plans for the near term, and opportunities to deepen cooperation between the national and global commissions.

Particular attention was given to coordinating joint initiatives in the field of marketing and advertising, exchanging expertise, and enhancing the integration of Ukrainian experts into ICC international projects.

The meeting was held in a constructive and open atmosphere and marked an important step in further developing the activities of the ICC Ukraine Marketing and Advertising Commission within the global context.